Saturday, February 1, 2020

How Frito-Lay Prepares For The Super Bowl, The Biggest Snacking Day Of The Year

Frito-Lay's year-long prep for the Christmas of snacking includes ramping to 20% of annual production in the six weeks prior to kickoff, as well as producing sometimes funny insights, like that San Franciscans are less likely to share snacks at parties.

from Forbes Real Time https://ift.tt/2GR0t3f

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